Salesforce Foundations: A Unified Experience for Multi-Cloud Customers

As businesses continue to scale and diversify their Salesforce usage across Sales, Service, Marketing, Commerce, and other clouds, the need for a consistent and simplified experience becomes paramount. Recognizing this, Salesforce has introduced Salesforce Foundations —a strategic new layer within the Salesforce ecosystem aimed at unifying access and enhancing productivity for multi-cloud customers.

What is Salesforce Foundations?

Salesforce Foundations is a newly introduced interface layer that offers a unified, user-friendly entry point for organizations leveraging multiple Salesforce Clouds. By providing seamless navigation and consistent interaction across sales, service, marketing, and commerce, Foundations simplifies how users work across business functions—all within a single, integrated experience.

This initiative addresses one of the most common challenges faced by enterprises: navigating fragmented experiences when using different cloud products. Salesforce Foundations eliminates those silos by creating a harmonized interface that sits above individual clouds while integrating deeply with each.

A Common Interface for Greater Efficiency

With Salesforce Foundations, users no longer need to switch contexts or manage different UIs when transitioning between solutions like Sales Cloud, Service Cloud, and Marketing Cloud. Instead, the interface provides:

  • Unified Navigation – A common vertical layout that aligns user experience across clouds.
  • Simplified App Access – Direct links to key features and data from each connected cloud.
  • Centralized User Experience – A single environment to manage workflows, dashboards, and communication tools across departments.

This is especially impactful for organizations with cross-functional teams, where agents, marketers, and sales reps collaborate on shared customer data and processes.

Centralized User Experience

Available Free of Cost to Eligible Customers

One of the most appealing aspects of Salesforce Foundations is its availability at no additional cost to existing customers. Foundations is currently available for the following editions:

  • Enterprise Edition
  • Unlimited Edition
  • Einstein 1 Sales Edition
  • Einstein 1 Service Edition

This makes Foundations a valuable and accessible addition for a wide range of Salesforce customers.

By packaging Foundations as a free capability, Salesforce is reinforcing its commitment to customer success—enabling teams to do more with the tools they already have, without the burden of additional licensing costs.

Why It Matters

Salesforce Foundations reflects a broader trend toward platform convergence —where businesses seek to unify systems, data, and user experiences to improve agility and insight. By enabling a single interface that spans multiple Salesforce Clouds, organizations benefit from:

  • Reduced complexity in onboarding and training
  • Faster cross-functional collaboration
  • Improved user satisfaction and adoption
  • More efficient support and administration

As companies continue their digital transformations, Salesforce Foundations positions itself as a foundational (and aptly named) piece in the puzzle of scalable, customer-centric operations.

Getting Started

Enabling Salesforce Foundations is straightforward. Customers can provision the feature directly through the Your Account app within their Salesforce instance. Once activated, administrators can configure how different cloud experiences surface within the unified interface, ensuring alignment with organizational workflows and roles.

Conclusion

Salesforce Foundations is not just a convenience layer—it’s a strategic enhancement for businesses operating across Salesforce's ecosystem. By delivering a single, cohesive interface to access multiple clouds, Salesforce is empowering teams to move faster, collaborate better, and deliver stronger results—all without incurring additional costs.

For multi-cloud organizations looking to simplify and scale, Salesforce Foundations is an innovation that delivers immediate value—and long-term impact.

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