Salesforce has introduced a new Integration User license in March 2023, aimed at simplifying and streamlining integration for organizations that rely on external systems to complement their Salesforce CRM. This new license has been designed to provide organizations with an easier and more cost-effective way to manage their integrations and to ensure that their external systems are seamlessly integrated with Salesforce.
What is an Integration User License?
Visualforce is a powerful tool in the Salesforce ecosystem that enables developers to create custom user interfaces, workflows, and pages. One of the many features of Visualforce is the ability to generate documents directly from Salesforce data. In this blog, we'll explore the basics of using Visualforce to generate documents in Salesforce and provide examples of how this can be used in a variety of scenarios.
Salesforce is a powerful cloud-based CRM platform used by businesses of all sizes to manage their customer interactions, sales processes, and marketing campaigns. One of the key features of Salesforce is its ability to be customized and extended through the use of the Apex programming language. In this blog, we'll explore what Apex is, how it's used in Salesforce, and provide an example of a "Hello World" program in Apex.
In the business world, creating a product bundle is a common strategy to increase sales and customer satisfaction. A product bundle is a combination of multiple products sold together as a single package. Salesforce CPQ (Configure, Price, Quote) offers a powerful tool for creating and managing product bundles within the Salesforce ecosystem. In this blog post, we'll take a closer look at product bundles in Salesforce CPQ, including their benefits, implementation, and best practices.
In today's digital age, the need for secure authentication methods has never been more important.
Multi-Factor Authentication (MFA) is a security measure that requires users to provide two or more forms of identification before being granted access to a system. In the Salesforce ecosystem, MFA is becoming increasingly popular as more and more businesses look to protect their valuable data from unauthorized access. In this blog post, we'll take a closer look at MFA in Salesforce, including its benefits, implementation, and best practices.
Microsoft Dynamics 365 offers business solutions in different business processes such as Finance & Operations. For connecting salesforce to D365 Azure APIM and Azure Analytics is used to send data from salesforce to D365.
APIM (Azure API Management) is a hybrid, multicloud management platform for APIs across all environments. As a platform-as-a-service, API Management supports the complete API lifecycle. And Analytics simplifies big data. APIM and Analytics is used to manage api’s and data for D365.
Smart VCard is a powerful app developed by Astrea IT Services that allows Salesforce users to create and share digital business cards.Available on the Salesforce Appexchange Smart VCard app enables users to create customized digital cards that can be shared easily with customers, partners, and colleagues. In this blog post, we'll take a closer look at Smart VCard and how it can benefit your business.
SDocs is a powerful document generation and automation tool that integrates seamlessly with Salesforce. With its user-friendly interface and robust features, SDocs makes it easy for businesses of all sizes to streamline their document creation processes and improve their overall efficiency. In this blog post, we’ll take a closer look at what SDocs is and how it can benefit your business.
Avonni is a powerful Salesforce Lightning Component Library that enables users to create highly customizable and dynamic applications in Salesforce. With a rich set of pre-built components, Avonni makes it easy for users to build complex UI elements and create engaging user experiences. In this blog post, we’ll take a closer look at how to use Avonni to create custom Salesforce applications.
E2Excel is a powerful app that allows Salesforce users to quickly and easily generate Excel documents from list views. Available on the Salesforce Appexchange E2Excel is a must-have tool for businesses of all sizes looking to improve their data analysis and reporting capabilities. In this blog post, we'll take a closer look at what E2Excel is and how it can benefit your business.
What is E2Excel?
E2Excel is a Salesforce app that allows users to generate Excel documents from list views. With E2Excel, users can quickly and easily export data from Salesforce to Excel, enabling them to perform advanced data analysis and reporting. E2Excel is designed to be user-friendly and intuitive, allowing users to generate Excel documents in just a few clicks.
Meet Founder & CEO, Naveen Gabrani, on April 12 - April 14, 2023, to gain insights into Salesforce CRM implementations for Nonprofits.
Astrea IT, a Salesforce.org partner and one of the premier organizations providing Salesforce CRM technological solutions and support to Nonprofits across the globe will join NTEN’s annual gathering of people who want to optimize their business with modern technology support.
TrailblazerDX 23 is an annual conference that brings together developers, business leaders, and technology enthusiasts to explore the latest trends and innovations in software development. The conference is hosted by Salesforce, a leading customer relationship management (CRM) software provider, and is held in various locations across the globe.
Automation Studio is a Salesforce Marketing Cloud application used to execute multi-step marketing and data management activities on an immediate, triggered or scheduled basis.
It has ETL(Extract, Transform, Load) capabilities for advanced segmentation and filtering.
Import, export, decrypt and perform all sorts of data, from any external source. Automate data management and process for advanced messaging.
AMPscript is Salesforce Marketing Cloud 'sproprietary scripting language that helps marketers enhance their messages. From adding personalized content to retrieving relational data from data extensions, AMPscript is a powerful friend to have, especially as a technical marketer.
Let's have a look into AMPscript functions.
APIs are the building blocks you use to connect your system to Salesforce Marketing Cloud. We want you to have everything you need to design and implement your code, so to achieve this Marketing Cloud offers two robust APIs.
1) Rest API: Rest APIs are used in the below mentioned apps/tools within Marketing Cloud.
Salesforce Marketing Cloud helps an Organization/Marketer to store data in a secured way and then send messages as per the requirement.
SFMC uses Secure File Transfer Protocol (SFTP) which is a network protocol for securely accessing, transferring and managing large files and sensitive data.
SFTP is used for secure file transfers over Transport Layer Security and the transfer of data for virtual private network (VPN) applications.
Marketers come across some important terms/options while using Marketing Cloud platform which help them in achieving the desired result.
Let's have a look into some of the important terms which come under
1) Subscriber Key
Salesforce Marketing Cloud provides the ability to send, track messages sent to the customers on their mobile devices.
By using Mobile Studio a user can reach customers on any mobile device with personalized mobile messaging.
Mobile Studio Features
Content Builder is the most commonly used tool/studio within the Salesforce Marketing Cloud which comes under Email Studio and provides the ability to create, send and track emails.
Why use Tracking?
Tracking allows a user to track performance of an email sent. It is used to keep an eye on the response for an email at the receiver's end.
In our previous article we have discussed Marketing Cloud and its best possible use, an Organization or any Marketer can make.
Now, to achieve this, initially when a Salesforce Marketing Cloud account is bought, Sender Authentication Package(SAP) setup needs to be done for better Email Deliverability results and performance.
Let's have a look into Sender Authentication Package(SAP) and it's features.